AAT Kings has launched a new Aboriginal Culture & Australia Highlights tour, for the group’s 2024/2025 touring season.
The Australia-first Indigenous tour features must-see destinations from city to outback across Melbourne, Uluru, Sydney and Cairns over 13 days.
There is a focus on cultural immersion, wildlife and nature.
The Aboriginal Culture & Australia Highlights tour has been developed in response to Tourism Australia’s consumer insights, outlined in the global ‘Future of Demand’ research project released late 2022.
The report highlighted the latent demand for Indigenous experiences.
This is despite low understanding of First Nations tourism.
The AAT Kings team collaborated closely with Discover Aboriginal Experiences (part of Tourism Australia’s ‘Signature Experiences of Australia’) to curate Indigenous operators and experiences.
“Our customers’ desire is to have more cultural experiences in our itineraries, and AAT Kings is committed to helping drive Indigenous tourism,” said Ben Hall, CEO, AAT Kings.
“This new tour is just a glimpse into how AAT Kings is committed to growing our range of Indigenous experiences.’
The Australian-first tour highlights 16 experiences including:
Sunset drinks at Uluru, including an exclusive BBQ dinner and Dot Art Painting experience.
A behind the scenes Sydney Opera House tour, Dreamtime Walking Tour of the rocks and Indigenous Harbour Cruise in Sydney
Great Barrier Reef trip with Dreamtime Dive and Snorkel
A lunch at Big Esso by Mabu Mabu in Melbourne’s Federation Square
Both Dreamtime Dive and Snorkel and Big Esso by Mabu Mabu are two of four projects within this tour supported through AAT Kings Groups’ Make Travel Matter Experiences and The TreadRight Foundation.
The tour also features a number of optional trips such as the iconic Great Ocean Road and the Twelve Apostles or an Aboriginal Heritage Walk in the Royal Botanic Gardens Melbourne.
