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“Karma†is latest hotel rating
The California-based Journeys Within tour company released their possibly unique “Hotel Karma Ratings.”
“This rating system, which is unlike any other in the travel industry, measures and rates hotels based on the effectiveness of their policies to ‘better the world,’” say the owners. It is designed for travelers who want accommodations based on more than the usual amenities and service.
The rating system goes from “Nirvana,” the highest rating for hotels that “support sustainable travel in a consistent manner” to “Non-Believers,” which are described as “often lovely properties…that aren’t yet seeing the light and supporting their communities or the environment.”
In between are “Enlightened” and “Novice.” The former is committed beyond the usual lip service, and “Novice” is described as “like a novice monk still learning to chant. They might point guests in the right direction, but they aren’t yet leading by example.”
The Journeys company was the brainchild of Andrea and Brandon Ross, who sold their house and cars and moved to Siem Reap, Cambodia in 2003. Within two months of living there they had opened Journeys Within Bed & Breakfast, a boutique hotel on the outskirts of Siem Reap, just minutes from the Angkor Wat temples.
In the last six years, Journeys Within has added offices in Thailand, Laos, Vietnam, and Myanmar and their Siem Reap office, and the B&B has continued to grow. In 2006 Journeys Within Tour Company opened a US office in California.
The tour company offers custom, private tours for individuals, couples, families, and small groups. The Ross’s still do a yearly guide training trip so they personally know every guide working for them in all five countries.
Interested travelers can find the ratings at www.journeys-within.com/hotel-reviews.
By David Wilkening
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