Amex and Qantas launch co-branded cards

When a Cardmember spends with Qantas in Australia on Qantas Services. Definition of Qantas services does not include Jetstar, Australian Airlines or Qantas Holidays.

Qantas American Express Credit Cardmembers will receive a bonus of 2,500 points following their first spend on the card, Qantas American Express Premium Cardmembers and Qantas American Express Ultimate Cardmembers will receive a bonus of 5,000 points following their first spend on the card.

Pierric Beckert, Managing Director, American Express Australia said, “What differentiates these products is the accelerated points earn rate and loyalty bonus – the more loyal cardmembers are to flying with Qantas and moving their spend onto their American Express card the more they will be rewarded.” 

Rob Gurney, Qantas Head of Sales and Distribution, said the relationship with American Express was a natural fit for both organisations that built on existing ties.

“Qantas has had a strong partnership with American Express since 1993 and they were the first card partner in the Qantas Frequent Flyer program.  In 2003 we launched a co-brand corporate card which has proven successful in enhancing loyalty from small and medium sized businesses.  

Mr Beckert said the suite of Qantas American Express credit cards was developed using needs based segmentation and the products reflect the differing needs and travelling behaviours of Australian consumers, resulting in best in class credit card products.  

These products will be marketed as:

The Qantas American Express Card – Best suited to everyday spenders seeking airline rewards

The Qantas American Express Premium Card – This card offers prestige and rewards for motivated frequent travellers

The Qantas American Express Ultimate Card – The best card for high spending frequent travellers 

“Our research indicates that frequent travellers will be loyal to companies that reward them.  They want to earn points fast, they don’t want limits on the amount they can collect and they want features such as insurances, financial flexibility, entertainment privileges and points from bonus partners,” said Pierric Beckert. 

“The Qantas American Express Cards offer all these rewards. Furthermore, following their first spend each year with Qantas in Australia on Qantas services, Premium Cardmembers will receive two Qantas Club lounge invitations, and Ultimate Cardmembers will receive one return domestic flight between selected Australian capital cities.”

The Qantas American Express card will be available from 9 February 2006.