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ASTA supports One-Price Policy
The American Society of Travel Agents (ASTA) has asked the US Department of Transportation to neither eliminate or relax enforcement of its “One-Price Policy.”
ASTA is suggesting that the DOT has a “golden opportunity” to produce a user-friendly One-Price Policy that consumers, airlines and travel agents can understand.
The policy was established by DOT in 1984 with the intent of clarifying what is and is not a deceptive price advertisement. The policy mandates how airfares are advertised, allowing only for the exclusion from the total price of fees that are just paid to governments and those paid for agency services that are separate.
All other prices, including fuel surcharges, must be incorporated into the quoted price.
The DOT is proposing changes to the policy be made in part because so much time has passed since the original rule was adopted. In addition, electronic communications have led to a need for changes, says DOT.
ASTA says it opposes any relaxation or elimination of the rule because there is no evidence suggesting a chance is needed. ASTA also argues there is no evidence the policy has failed to accomplish its purpose.
Report by David Wilkening
David
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