Australia to benefit from Indian Tourism growth

Friday, 29 Mar, 2006 0

Australia will have the inside running on maximising tourism from India, Federal Tourism Minister Fran Bailey has predicted.

The prediction follows the Australia – India Tourism Business Forum, which included meetings between Ms Bailey and India’s Minister for Tourism and Culture, Ambika Soni.

“The exchange of information and ideas that took place at the highest levels of government and industry during the Forum has provided Australia with a headstart on providing tailored tourism experiences to India’s growing middle class,” Ms Bailey said.

The ministers have agreed to pursue opportunities for exchanging expertise in a number of areas, including ecotourism, food tourism, enhancement of heritage sites and investment in infrastructure.

“The message from the Forum is clear-an off-the-shelf approach will not work for this market,” Ms Bailey said.

“While the rest of the world continues their desk-based research, we will already be well along the path to delivering tailored experiences that perfectly match Indian tourists’ needs, and continuing to increase our scenic profile in Bollywood films.”

In July 2005 the World Bank’s gross domestic product rankings put India in the top 10 of the world’s economies (fourth on purchasing-power parity although it is 12th on market exchange), and the third biggest in Asia. India’s 7-8 per cent growth rate makes it one of the world’s fastest-growing economies.

What else does India’s rise mean for Australia? India is booming as an export market for Australia. Merchandise exports to India were worth $6 billion in 2004-05 compared with about $2 billion in 2000-01.

Graham Muldoon

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