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Black, Red and Green.
Yes its official – the colour of the boardroom has definitely changed. Green is in!
No-one can escape the fact that caring for the environment not only makes sense but it also makes cent$. Skal International has been considering the global impact.
Still only a trickle, but soon a stream of customers will want to know what the travel & tourism industry is doing to protect this fragile planet for our children?
The answer is not so easy, but Skal says those businesses that ignore this issue will definitely lose out if customer choice dictates a desire to support eco-friendly businesses.
Companies appear to be queuing up to declare themselves neutral with zero carbon footprint emissions (offsetting their carbon emissions 100%). It certainly sounds appealing.
Let’s face it, if we are enjoying ourselves and not adding to global warming, then it certainly has a ‘feel good’ factor that money can buy.
Hotels have been conscious of the need to go green for years and many lead the pack.
Undertaking many of the best sustainable practices, such as energy saving and promoting the four pillars of sustainable tourism, namely: Recycling, Reducing and Reusing and Replacing.
More and more corporate leaders are pledging to fight the climate crisis, reaping huge social and financial rewards with green strategies and enacting comprehensive environmental policies.
It’s time to get your company to make the same commitment!
To help, Skal International has released a booklet entitled Tips for Sustainable Tourism.
It’s a small easy read booklet, to get a FREE copy log onto www.skal.org or email [email protected].
Footnote: Andrew J Wood is general manager/ Chaophya Park Hotel & Resorts and president-Skal Int’l Bangkok/ Skal Int’l Councillor-Thailand/ Skal Asian Area-Director of Development.
By: Andrew J Wood
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