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Brentford FC scores with Visit Tampa Bay partnership
Premier League club Brentford FC has partnered with Visit Tampa Bay to promote Florida travel to fans.
It comes just after Brentford FC’S visit to the US as part of the inaugural Premier League Summer Series.
The club and Visit Tampa Bay have entered a new mutually beneficial partnership which will highlight the destination through a number of engaging fan activations throughout the season.
It will also help increase exposure of Brentford FC to football fans in the US.
Kicking off the new partnership will be the first of many Visit Tampa Bay quizzes.
Each month, two fans will have the opportunity to win a pair of hospitality tickets for an upcoming game.
Plus, at the end of the season a Brentford fan and their family will win a trip to Tampa Bay, to experience its attractions, foodie scene and family friendly activities.
Additionally, the relationship will see fans enjoying a Tampa Takeover Game where fans can enjoy a Treasure Hunt and other treats.
The partnership also includes game day advertising, social and digital elements and VIP hospitality upgrades for fans.
Within Tampa Bay, there will be a Brentford FC Watch Party as well as promotions and social media campaigns.
Tampa Bay is easily accessible from the UK with daily direct flights from London Heathrow to Tampa Bay with Virgin Atlantic and from London Gatwick on British Airways.
Head of Partnerships at Brentford FC, Adam Ward said: “After the success of the recent visit to the US, we’re really excited to partner with Visit Tampa Bay and growing our US fanbase.”
To celebrate the launch, the first Visit Tampa Bay quiz is now live for all UK based fans to win two tickets for a Brentford home game.
They will be entered into the prize draw to win a family holiday for four to Tampa Bay.
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Learn more about : Visit Tampa Bay ( United Kingdom )
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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