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Business Tourism Partnership to broaden scope of representation
The Business Tourism Partnership is set to change its name to the Business Visits and Events Partnership.
The name change is designed to broaden the scope of industry representation for the UK events industry.
The Partnership is also targeting more membership of trade associations and government agencies that represent cultural, sporting and leisure events, in addition to its base of present members from the conference and meetings, exhibitions and trade fairs, outdoor events, incentive travel, and corporate hospitality sectors.
It is hoped that arrangements will be in place in time for British Tourism Week on March 10 to formally announce the change.
The Partnership seeks to provide a cohesive industry voice and will work with VisitBritain and other government departments and agencies to influence and develop policies and practices favourable to the growth of tourism and trade from business visits and events, according to the organisation.
Priorities include:
*The recently announced Ministerial bid support programme;
*Changes to business visas and the introduction of special event visas;
*Ensuring the potential from the 2012 London Olympics is realised;
*Seeking adequate government support for VisitBritain;
*The development of sector quality, skills and qualifications;
*A reduction in the burden of taxation and regulation, including better co-ordinated national guidelines for health and safety
Chairman Michael Hirst said: “The proposed changes to the Partnership reflect the widening of interests already prevalent amongst the leading industry bodies.
“There is growing recognition the role events play in generating big business for Britain, both as a world class destination and as an ideal medium for showcasing the best of Britain’s creative talent, products and new ideas.
“Events also generate substantial economic and social benefits for local communities and their economies. The new Partnership will ensure these benefits are fully exploited and acknowledged.”
by Phil Davies
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