Business travellers boost Eurostar numbers - TravelMole


Business travellers boost Eurostar numbers

Thursday, 11 Jan, 2007 0

Eurostar saw sales rise by 11% last year to a record £518.3 million as more people switched from airlines to the high speed Channel Tunnel train.

The service carried 7.85 million passengers, up 5.4 % on 2005. The largest increase was in business traveller numbers, rising over 17% and generating an 18% increase in business sales revenue. Leisure traveller numbers rose by 4.5%.

Eurostar is now carrying 28% more travellers than in the 12 months before the opening in September 2003 of the first section of the Channel Tunnel Rail Link, now named High Speed 1.

“Increased security at airports since the summer and foggy weather in the UK before Christmas meant that thousands of passengers switched from the airlines to Eurostar,” a company statement said.

“Many of these travellers were using Eurostar for the first time and it is estimated that 1,000 business customers a week have now permanently transferred from flying to high-speed rail.”

Punctuality in 2006 hit a record 91.5%, outstripping airline competitors on the London–Paris and London-Brussels routes.  Latest figures from the Civil Aviation Authority show that punctuality at London’s airports remains around 70%, as in previous years, according to Eurostar.

The move from Waterloo International and the launch of services from St Pancras International on November 14 will make journeys between the UK, France and Belgium quicker.

Eurostar claims disruption will be minimised by moving overnight, in the biggest change in the company’s history. 

A new parkway station will open at Ebbsfleet International, just off Junction 2 of the M25, near Bluewater shopping centre and Dartford in Kent.

Chief executive Richard Brown said: “These are record results on sales, traveller numbers and punctuality. 

“I am delighted at the strong growth in the number of business travellers, who are discovering the punctuality and productivity advantages that Eurostar offers compared with the experience of flying.  Many more travellers are being attracted by the environmental benefits of using high-speed rail instead of short-haul air.

“We are increasing traveller numbers both in and beyond our three core countries. We are making good progress in attracting more travellers from across Western Europe, particularly in the Netherlands and Germany, where travellers are discovering that international connections are easier than they imagined. 

“I am also pleased that our international sales continue to increase. The US is our principal market, whilst sales from Asia-Pacific are growing strongly.

“We expect 2007 to be another good year, with events such as the Tour de France in July and the Rugby World Cup in the autumn already generating strong demand in the groups market.” 

Report by Phil Davies



 

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Phil Davies



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