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Carnival woos agents with new commission structure
Carnival Cruise Line has announced a commission structure revamp, reducing the number of cruises agents have to sell to reach higher commission levels.
"Essentially what we’re doing is reducing each of the thresholds for each of the commission levels, so anywhere from the 11% to the 15% commission level we’ve reduced the number of sailed cabins required to hit that tier," said Adolfo Perez, Carnival’s vice president of trade sales and marketing.
Applicable to new bookings made from January 1, 2016, agents need to sell just 40 cabins, down from the current 50, to increase commissions from the basic 10% to 11%, and once 50 sold cabins is reached, commission rises to 12%.
Additionally, the 13% commission level is earned after the sale of 125 cabins, down from the current 200.
"This change positions our commission program as one of the most competitive in the industry and is a demonstration of our commitment to travel agents and how much we value their support," Perez said.
The move was sparked by agent feedback at Carnival Conversations events, Perez said.
To promote the new commission structure the line hosted a podcast with Perez and Mike Julius, Carnival’s senior managing director of US trade sales, and will continue with webinars and office visits to agents through the end of the year.
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