CarTrawler.com provides website rental access

Wednesday, 20 Mar, 2006 0

A fully functional ‘Open Travel Alliance’-based booking system has been launched by CarTrawler.com for strategic partners including airline booking sites.

The OTA XML engine will allow travel websites owned by airlines, travel agencies and other travel industry content providers access to car rental inventory across every major car rental company in the world, according to the Dublin-based online car rental consolidator and technology company.

More than 6,000 locations and 350 suppliers are included in the new reservation system.

The company’s chief technical officer Bobby Healy said: “The car hire industry is plagued by legacy technology which has been a major barrier for companies.

“These traditional GDSs such as Sabre and Amadeus have failed to provide modern technology to address the needs of the largest booking engines. CarTrawler.com bypasses legacy GDS technology ensuring that large airlines and travel agencies have a cost effective, technically superior means to package a car rental product for their customers, while improving margins and providing a better customer service.

“The car rental industry is intensely competitive. We can now provide a turn-key solution for any company wanting to provide the best possible rates and availability to their clients.”

Company CEO Greg Turley added: “It’s no longer sufficient for an airline or travel agency to provide a single car rental supplier to their customer base. Customers will shop around to make sure they get the best price unless the company provide access to all their options for car rental in one place – their own website.”

CarTrawler.com plans to introduce a series of multi-lingual fully functional OTA based reservations systems, with a German version launched at ITB in Berlin ealier in the month.

Report by Phil Davies

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Phil Davies

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