CLIA says new membership structure well received by agents

Wednesday, 10 Dec, 2014 0

Cruise Line International Association says its newly revamped membership program has been well received in the travel agent community.

Unveiled in October, CLIA trade membership changed to a three-tier model, to better reflect the membership profile, from individual agents to large agency consortia.

CLIA said over 25 of the biggest industry players have registered for top-tier Diamond Level Premium, representing over 50,000 agents nationwide.

New Diamond Level members include Avoya Travel, Cruise Planners, CruiseOne, Expedia Cruise Ship Centers, Vacation.com, Virtuoso and World Travel Holdings among others.

"It’s no surprise that we’ve received such an enthusiastic response from the leaders in the travel agency community," said CLIA CEO Christine Duffy.

"This innovative program was created after extensive research and in close collaboration with the industry’s top travel agencies, cruise lines and agents. We’ve created unmatched membership value, resources, benefits and professional development for all members of the cruise industry."

Silver membership is aimed at small agencies of between 1-24 agents and Premium Gold and Diamond memberships target larger host consortia.

All membership levels provide a range of agent perks including cruise line benefits valued at over $5,000, bonus commissions, reduced rates for personal travel, FAM trip invites and points towards CLIA accreditation.

below social share icons

TravelMole Editorial Team

Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.

Travel specialists founded the company in 1999 as AC Tours. Since then we have grown and expanded to incorporate four...

Offering the most powerful portfolio in the industry, our 30 brands and 8,000+ properties across 139 countries and territories give...

SAINT LUCIA IS NO ORDINARY ISLAND Equal parts beauty and mystique, Saint Lucia captivates anyone who sets foot on her...

From the Tel Aviv beach scene to the shores of the Dead Sea, Israel layers diverse cultures, outdoor adventures, and...

We work with reliable data providers with global coverage, that guarantee data representativeness as well as compliance with International Personal...

Princess Hotels & Resorts is a hotel chain specialising in holiday and urban hotels located in first class tourist destinations,...

The Oregon Tourism Commission, dba Travel Oregon, works to enhance visitors’ experiences by providing information, resources and trip planning tools...

The Florida Keys and Key West is a 126 mile long string of Islands connected to South Florida by the...

Air Transat is Canada’s number one leisure airline. It flies to some 60 international destinations in more than 25 countries...

Here at Elegant Resorts, luxury travel is in our DNA. True pioneers in the industry, we were the first specialist...

Celebrating its 30-year anniversary in 2022, Regent Seven Seas Cruises® offers guests An Unrivaled Experience® with every luxury included. Carrying...

Arival advances the business of creating amazing in-destination experiences. We provide events, insights, and community for creators and sellers of...

Destination British Columbia (Destination BC) is a Provincially funded, industry-led Crown corporation that supports a strong and competitive future for BC’s...