The Caribbean Tourism Organization (CTO) has announced a strategic partnership with the Travel & Adventure Shows, the largest series of consumer travel shows in the US.
The collaboration aims to amplify the visibility of Caribbean destinations in key US markets.
For over two decades, the Travel & Adventure Shows have connected more than 2.7 million travelers, 16,500 travel advisors, and thousands of travel media with over 5,800 global exhibitors, influencing over $7 billion in annual travel bookings.
The series is hosted in nine major US cities.
The agreement will provide CTO with a platform to engage directly with travelers, industry professionals, and media at five events in 2025.
These are Atlanta, New York, Chicago, Dallas, and Washington, D.C.
“This partnership with the Travel & Adventure Shows underscores CTO’s commitment to promoting the Caribbean as a diverse and resilient travel destination,” said Secretary-General & CEO Dona Regis-Prosper.
“The shows build valuable connections and showcase the Caribbean’s unique offerings, and we are proud to be a part of the 2025 circuit.”
CTO will have a dedicated booth at each show and provide its members with exclusive opportunities, including discounted booth rates and marketing visibility.
