United Kingdom
United States
Asia Pacific
Destinations develop branded Covid-19 safety programs
Destinations around the US and globally are using their Covid-19 safety protocols as a branding exercise to keep would-be visitors reassured and promote offers.
It some cases it serves as a slick promotional tool combining important content regarding safety measures with low-key marketing .
Examples of Covid safety branding include Houston Clean, Nashville’s Visit Music City Good to Go program and Spring to Safety in St. Pete/Clearwater.
There are similar initiatives globally at city, provincial and national levels from Queensland in Australia to Singapore’s SG Clean.
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TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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