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Discounted cruises for ‘people who don’t do cruises’
Saturday, 06 Jan, 2003
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Ocean Village is trying to boost bookings by discounting its brochure prices.
The operator, which says it offers, “cruises for people who don’t do cruises”; is claiming to have cut its full brochure prices on Mediterranean holidays by up to 50 percent.
A two-week “stay and cruise” holiday, which is a week on land and a week on sea, now costs from £514 per person. Bookings must be made by 28 February and prices are based on two people sharing a cabin.
Ocean Village’s concept suggests the brand is aimed at younger holidaymakers – “a heady mix of on board and on shore activities without any of the pomp and formality of conventional cruising”.
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