EasyJet holidays taps Oxford University's brightest minds for sustainable tourism - TravelMole


EasyJet holidays taps Oxford University’s brightest minds for sustainable tourism

Monday, 18 Nov, 2021 0

Tour operator easyJet holidays has partnered with University of Oxford to establish the Oxford SDG Impact Lab, to work toward developing sustainable tourism initiatives.

The two will work together to identify challenges and opportunities for sustainable tourism.

The holiday company recently launched its sustainability strategy, which it hass aligned with the sustainable development goals (SDG) of the United Nations.

It is now the industry partner at the Oxford SDG Impact Lab, where selected students will be mentored and trained to deliver evidence-based reports to improve key areas of social and environmental development in destinations where easyJet holidays operates.

The Lab will be made up of 20 graduate students, mainly from the social sciences and humanities, and will get underway in January 2022.

Students will identify challenges and opportunities to develop sustainable tourism in the focus destinations, mentored by Oxford University staff, as well as a dedicated team from easyJet holidays. 

The programme will include a four week research trip to destinations across Europe in the summer of 2022, to help develop proposals.

The programme will culminate in September 2022, when the students will deliver their recommendation reports.

EasyJet holidays will then decide which projects it will pursue, to develop and support sustainable practises in destinations.

Matt Callaghan, easyJet holidays Director of Customer & Operations, said: "We only launched easyJet holidays in 2019 but we were always clear that when it comes to sustainability we want to lead the industry."

"Which is why we’re so pleased to be working with the University of Oxford, combining our deep industry expertise with some of the brightest minds in the country, to help us identify where we can have a real impact."

EasyJet holidays says it became the first major UK tour operator to offset the carbon emissions directly associated from its package holidays, comprising the fuel used for flights and in-destination transfers, as well as the energy used from hotel stays.



 

profileimage

TravelMole Editorial Team

Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.



Most Read

Kittipong Prapattong’s Plan for Thailand’s Tourism Growth: Taxes, Visas, and Campaigns

James Jin: Didatravel’s Journey from China to Global Reach and the Impact of AI on Travel

Darien Schaefer on Pensacola’s Evolution: From Small Town to Global Destination

Florida Tourism’s Next Frontier: Dana Young on Expanding Beyond the Classics

Patrick Harrison on Tampa Bay Tourism’s Resilience and Marketing Strategy

Bubba O’Keefe on Clarksdale’s Vibrant Music Scene

Commemorating Elvis and Embracing Tupelo’s Culture with Jennie Bradford Curlee

Craig Ray and the Expansion of the Blues Trail

Presenting Mississippi’s Cultural Trails with Katie Coats

Robert Terrell: A Journey Through BB King’s Influence

Rochelle Hicks: Celebrating Mississippi’s Musical Legacy

Exploring Jacksonville with Katie Mitura: The Flip Side of Florida
TRAINING & COMPETITION

Our emails to you has bounced travelmole.com Or You can change your email from your profile Setting Section

Your region selection will be saved in your cookie for future visits. Please enable your cookie for TravelMole.com so this dialog box will not come up again.

Price Based Country test mode enabled for testing United States (US). You should do tests on private browsing mode. Browse in private with Firefox, Chrome and Safari