United Kingdom
United States
Asia Pacific
EasyJet reaches 90% internet sales target
Low cost carrier easyJet said today that it has achieved its internal target of selling around 90% of all tickets via the internet.
The airline, which released its December passenger figures this morning said that 89.1% of all tickets in the last month of 2001 had been sold via the web, compared to 82.3% in December 2000 and 50% in November 1999, the first month in which it published data. On average during 2001 the internet accounted for 88.5% of total sales.
In a statement easyJet said: “The percentage of tickets sold via easyJet.com has stabilised over the last ten months and there is very little movement from month to month. The company has now achieved its internal target of selling around 90% of tickets via the Internet and it is not actively seeking to rise past this level.”
As a result, it said, it will publish figures for internet sales twice a year rather than monthly.
EasyJet, which revealed yesterday that it plans to buy 75 more aircraft, sold 670,390 seats in December 2001, up 36.5% on the same month 12 months previously. The airline’s load factor increased from 79.5% in December 2000 to 82.8% in December 2001.
British Airways field sales general manager Ian Heywood has told TravelMole that the low distribution costs of the no-frills carriers is one reason why the carrier is reevaluating the Fresh Approach payment scheme as part of its Future Size and Shape internal review.
Tony from Gatto’s Pizza on Columbus’s Unique Pizza Trail
Sophia Hyder Hock on Global Social Inclusion in Tourism
Sustainable Tourism: Don Welsh on Community Values and Global Collaboration
Jane Cunningham: Enhancing European Engagement in Tourism
Kristin Dunne: Navigating Destination Strategy
Revolutionizing Mobile Connectivity: Boris Bijlstra on HUBBY eSIM
Capturing Glasgow’s Vibrancy: An Interview with Susan Deighan, Chief Executive of Glasgow Life
Lebua Hotel & Resorts: Rajan Khurana on Hospitality and Bangkok’s Charms
Sustainable Tourism and Growth: Insights from Chiravadee Khunsub from Tourism Authority of Thailand
Revolutionizing Travel: SmartSIM USA’s Dale Takio Unveils the Power of E Sims
TravelMole Interview with Hishan Singhawansa, Deputy CEO of Cinnamon Hotels & Resorts, Sri Lanka
Unveiling the Essence of Magari Tours: A Dive into Authentic Italian Experiences
Abercrombie & Kent hails $500 million funding boost
British Airways passengers endure 11-hour 'flight to nowhere'
CLIA: Anti-cruise demos could cause itinerary changes in Europe
Gatwick braces for strike
Co-pilot faints, easyJet flight issues ‘red alert’