How do you find an extra few thousand billion? Simple – refocus: revalue environmental assets and rebrand economy - TravelMole


How do you find an extra few thousand billion? Simple – refocus: revalue environmental assets and rebrand economy

Friday, 07 Jun, 2011 0

New reports revalue nature and forecast refocused UK economy with new sustainable industries: ideal setting for green tourism

The National Ecosystem Assessment, carried out by 500 experts in ecology, economics and social sciences, provides a “new way of estimating our national wealth”, said Lord Selborne, chairman of the UK government’s Living with Environmental Change partnership. “It shows how we have undervalued our natural resources.”

The Department for Environment, Food and Rural Affairs said the report “strengthens the arguments for protecting and enhancing the environment and will be used by the government to direct policy in future”.

The findings would shape the forthcoming natural environment white paper, said Caroline Spelman, the environment secretary.

The assessment examines the services provided by nature across Britain’s eight main habitats, from cities and farmland to woodland and moorland.

It finds that a fifth of these services are improving with time; they include climate regulation by woodlands and crop production on farmland.

A “nature at work” scenario, promoting biodiversity and varied landscapes, produces a loss of £510m a year in farm incomes – but an overall gain of £33bn a year through increased recreation and other green space values.

Bob Watson, Defra chief scientist, said “The higher-level stewardship scheme for farm payments under the Common Agricultural Policy is already very successful in enabling the landowner to capture some of these values,” said Prof Watson.

A second report published last week visualizes the UK’s business map redrawn by emerging industries and processes during the coming decade, offering a brighter future after a painfully slow economic recovery.

The UK, it says, can achieve a “renaissance in manufacturing” based on new technologies by 2020. It expects Glasgow to be an international force in renewable energy, one of the “supercities” to capitalise on technologies or new ways of working.

Cities include Liverpool, Newcastle, Dundee and Glasgow. Others are Bristol (new materials and advanced manufacturing), Newcastle (scientific research), Leeds (financial services), Liverpool (cultural and branding industries), London (creative industries) and Brighton (“capital of the UK’s rebellious, alternative economy”).

With the economy flat and spending cuts biting, the research, by HSBC and The Future Laboratory, indicates that developing next-generation industries has never been more important.
Digital communications biotechnology and low-carbon industries provide the best growth prospects, finds a survey of 500 entrepreneurs and small businesses.

The authors expect new industries from wave energy and solar farms to electronic paper and cybersecurity – to advance strongly. They think the high-tech trend will mean manufacturing’s return to the UK from overseas.

Lynda Gratton, professor at London Business School, said: “We will see the rise of clusters of industries that the UK excels in. The UK already has a track record in sectors such as creativity, renewable energy and medicine, so it is incredibly well-positioned…”

Jim Whyte of The Future Laboratory said Bristol would lead the rebalancing. “Bristol’s tradition of high-tech production within aerospace and information and communications technology means it is ideally placed to benefit. New world-leading research centres into materials science and pioneering research at Bristol university will only add to the city’s repertoire.”

The report sees regenerative healthcare driving half a dozen clusters including Edinburgh, York and Nottingham. Plastic electronics – printing circuits on various surfaces – is emerging in Durham, Cambridge, Swansea and London.

It sees a space cluster at the UK Space Agency in Oxfordshire and clusters of photonics – transmitting information by light – in Strathclyde, West Midlands, the Cotswolds, the Thames Valley and Southampton.

It is only a question of time before tourism will become a key element in this rebranding process

Valere Tjolle
Valere Tjolle is editor of the Sustainable Tourism Report Suite – special offers HERE

 



 

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