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Icelolly.com joins forces with Trending Travel
Social-first platform Trending Travel has launched the ‘Inspire and Compare’ booking funnel, in partnership with icelolly.com
It provides travel companies with new customer acquisition opportunities, beyond traditional routes such as SEO, PPC and Google AdWords.
Trending Travel continues to focus on promoting its ‘Inspirational’ holiday content across social media , fuelling demand for partner destinations, hotels, and tour operators, but will now be able to direct traffic via Icelolly.com.
Trending Travel CEO Keith Herman said, “Trending Travel sits at the top of the holiday booking funnel at the ‘dream and inspiration’ stage.”
“Research shows that over 50% of gen-z and millennials follow at least one travel influencer and 84% turn to influencers for travel recommendations.“
Richard Singer, CEO of Ice Travel Group said: “I am excited by this collaboration which will introduce a wider audience to icelolly.com.
“This will allow us to continue to grow booking volumes via social media for our ATOL bonded travel partners. We believe this new model will become a desired booking path for many holidaymakers”.
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