Inspirational Tourism Climatologist: Green Marketing Guru: Tourism Social Entrepreneur to Present at Masterclass - TravelMole


Inspirational Tourism Climatologist: Green Marketing Guru: Tourism Social Entrepreneur to Present at Masterclass

Thursday, 11 Apr, 2010 0

 

Prof Gössling (left) talking Tourism Futures in Australia
 
A green global hotelier is shortly to be announced to complete the presenting team.
 
Inspirational speakers Professor Stefan Gössling, Robert Weston and Gopinath Parayil are the first announced for the Sustainable Tourism Masterclass this September.
 
Booking NOW is advisable: to book contact [email protected]
 
Stefan Gössling is professor at the Department of Service Management, Lund University, and at the Linnaeus University School of Business and Economics, both Sweden. He is also the research coordinator of the Research Centre for Sustainable Tourism, Western Norway Research Institute.
 
Stefan’s recent books include Tourism and Global Environmental Change, Sustainable Tourism Futures Climate Change and Aviation and Carbon Management in Tourism (Routledge, forthcoming 2010). He has also been a co-author of UNWTO-UNEP-WMO 2008 Tourism and Climate Change: Responding to Global Challenges and a contributing author of the Intergovernmental Panel on Climate Change AR4.
 
Robert Weston has been at the forefront of state-of-the-art marketing for 30 years, in corporate responsibility strategy, culture change, education, training and communications for 20 years. He has published three books and many articles on the topic; spoken at, facilitated and chaired numerous conferences and seminars and worked with BP, Ford, Toyota, Microsoft, Allied Domecq, NatWest Bank, Barclays Bank, Bechtel, DHL, Trinity Mirror Group, Scottish Power amongst many others.
 
He also co-launched the UK Farmers’ Markets Movement, the first eco-hotel in Bath, UK, a kitchens, furniture and interiors company working with reclaimed timber and reclaimed people, and five children.
 
Gopinath Parayil is Chief executive of responsible travel company The Blue Yonder, Gopinath Parayil (Gopi) founded Nila foundation – a platform to bring attention of the world to River Nila, a sadly depleting river in central Kerala. Managing Trustee of International Centre for Responsible Tourism India, Gopi co-founded the responsible tourism networking and is currently Global coordinator of VESTAS -Vision European Sustainable Tourism Awards.
 
2009 December Outlook Business magazine featured Gopi amongst the top 50 Social Entrepreneurs in India. The Blue Yonder has won multiple international awards and recognitions for their responsible tourism initiatives including 2007 Conde Nast Traveler World Savers Award. They have pioneered many initiatives where they use tourism as a tool to find solutions for achieving sustainable development in destinations they promote. Gopi also set up the International Centre for Responsible Tourism in India (ICRT-India).
 
This years Sustainable Tourism Masterclass is to be held on 17th September in London in conjunction with Innovation for Sustainable Development Center. Programme details will be announced shortly but the format will be similar to previous successful years events.
 
To broaden the availability, scope and range of the masterclass, to provide more speakers and presentations, and to make the masterclass information available to benefit more attendees, a series of six 90 x minute webinars are to be run before and after the event.
 
The masterclass is kept to a maximum of 25 participants to provide in depth understanding and discussions. The package cost includes full information pack, luncheon and supper, and participation in all webinars: £500 per attendee.
 
The webinars will be held on 4th June, 2nd July, 6th August, 3rd September, 1st October and 5th November. The webinars are limited to 200 participants to ensure full opportunity to engage in the question and answer sessions. Each webinar costs £10 per person per webinar, £50 per set of 6.
 
 Bookings made for the complete Masterclass & Webinar package by end April will attract a 50% reduction ie £250 – subject to space being available at the time of booking.
 
Sustainable Tourism Masterclasses have been held for the last three years and have attracted full houses attendees and top speakers of global repute.
 
The masterclass offers the opportunity to network in an informal but information-packed day.
Provisional bookings are now being taken for both events upon payment of 50% deposit – remainder payable at the time of confirmation and publication of masterclass and webinar programme.
 
Given the current high profile of sustainability, both masterclass and webinars are likely to be popular and early booking is recommended.
 
"I look at this MasterClass and these Webinars and marvel at the time and money I did not have to spend to harvest the wisdom of so many international movers and shakers – The great thing about the MasterClass Webinar series is how it makes available to the world the accumulated experience of leading thinkers and thinking leaders.” Said Lelei LeLaulu, co-chair, Innovation for Sustainable Development Center
 
Booking NOW is advisable: to book contact [email protected]
 
 

 



 


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