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Jet2holidays awards thousands to assist agents’ marketing
Jet2holidays recently handed over a bumper £13,000 in marketing spend to five winning independent travel agency partners since its Luxury competition launched just two weeks ago.
Heritage Collection in York and Marple Travel in Hyde each won a £5,000 luxury marketing campaign, after taking part in the competition which invites independent agency partners to spruce up and decorate their windows or social media platforms with luxury Jet2holidays branding.
A further three lucky bonus winners including a homeworker from KB Holidays, Limavady Travel in Limavady and Murray Travel in Elgin have also received marketing spend up to the value of £1,000 each.
All five winners have also secured a place on a luxury Indulgent Escapes fam trip.
Each of the winners received a ‘Travel Made Simple’ marketing campaign.
The competition closed at the weekend.
The bespoke campaign was developed to tap into the huge customer demand for knowledge and expertise when booking.
It includes a dedicated staff training programme as well as bespoke marketing materials that can be used online, in email, on social media and in stores.
Alan Cross, Head of Trade at Jet2holidays, said: "With travel starting to return to normal, now is the time for independent travel agency partners to get proactive, attract customers and boost their sales. 2022 is the year of the holiday upgrade and our own bookings data reflects this."
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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