Last chance to lobby for votes in British Travel Awards

Wednesday, 11 Sep, 2015 0

Companies are being urged to do some last minute lobbying for votes in the 2015 British Travel Awards (BTAs).

Voting for the independent awards, verified by global accountancy practitioners Deloitte, close on September 30.

Each week during August the BTAs published a leaderboard where companies could view how they were doing so far.

They can be viewed by joining the BTA LinkedIn Group.

"The BTA leaderboard showed how everyone was doing in August – who was in the lead and how far behind the competitors were," said BTA chief executive Lorraine Barnes Burton.

"Shortlisted companies have been doing a sterling job with their lobbying and marketing campaigns to encourage votes from their happy clients and the voting count for some awards is very very close.

"A last minute surge of votes could, however, change the results significantly, particularly with the Exterion Media two-week video ad campaign to encourage votes along the escalators of London underground stations starting on 14 September.

"Historically, these last two weeks make all the difference in the voting stats, there is no place for complacency."

Consumers are also being encouraged to vote by the chance to win travel prizes collectively worth more than £30,000.

below social share icons

Bev

Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.

STA was established to support the growth of the travel and tourism sector by serving the needs of tourism companies...

Global Hotel Alliance brings together a unique collection of independent hospitality brands for GHA DISCOVERY, a multi-brand loyalty programme. GHA...

Atout France guides and supports the French regions with their development strategy and helps set up investment projects in order...

ITB Asia, Asia’s Leading Travel Trade Show, is an annually held B2B trade show and convention for the travel industry; it is designed...

AXA Assistance specializes in best-in-class cost containment, health and travel services. Over 60 years of experience combined with a US and...

To say Sweden is fit for a fairy tale is not overstating it—the palaces dazzle, the boreal forests are brimming...

Take your clients’ vacation to the next level at Universal Orlando Resort™. With three amazing theme parks – Universal Studios...

Blue Diamond Resorts consistently goes above and beyond guest expectations by delivering groundbreaking vacation experiences through our exceptional collection of...

Some describe it as a natural playground. Some say, it’s simply unique as it offers a great array of travel...

Air Transat is Canada’s number one leisure airline. It flies to some 60 international destinations in more than 25 countries...

Princess Hotels & Resorts is a hotel chain specialising in holiday and urban hotels located in first class tourist destinations,...

It’s easy to find perfection in Santa Barbara, but what if there was even more of your favorite finds, activities,...

Destination British Columbia (Destination BC) is a Provincially funded, industry-led Crown corporation that supports a strong and competitive future for BC’s...

ECOMMPAY is an international payment service provider and direct bank card acquirer, engineering bespoke payment solutions for clients worldwide. Our...

In 2019, Buffalo Tours and Olympus Tours joined the Flight Centre Travel Group (FCTG) family and formed Discova. With the...

Virtuoso is the leading global network of agencies specializing in luxury and experiential travel, with more than 20,000 advisors. We...

Arival advances the business of creating amazing in-destination experiences. We provide events, insights, and community for creators and sellers of...