Malaysia’s ICE Holidays launches new booking platform with TA Network

Malaysia based B2B travel wholesaler ICE Holidays has launched the GStay Hotel & Tour portal to attract a more diverse customer segment.
GStay is partnership with Trip Affiliates Network (TA Network).
Powered by TA Network, ICE Holidays is able to quickly adopt the technology to jump start its global connectivity with suppliers and customers
The collaboration provides ICE Holidays access to TA Network’s digital solutions including the TA Network Hotel Switch Integration:
GStay is integrated with TA Network’s Hotel Switch, a plug-in that simplifies connectivity and contracting with leading hotels.
It provides a readily mapped platform for real-time communication and transactions between hotels and global travel buyers, including OTAs and wholesalers.
This results in faster and more streamlined collaborations with hotel partners globally.
The new platform also utilizes TA Network Hotel Private Network (HPN).
TA Network’s HPN is an integrated solution that offers seamless connectivity and digital payments with more than 200,000 hotels globally.
Travel partners of ICE Holidays can access up-to-date, dynamic room rates and real-time inventory,
This reduces manual updates and the risk of errors in the booking.
Along with launching GStay hotel and tour portal, ICE Holidays can make use of TA Network’s portal or turnkey connectivity solutions to collaborate online with their preferred suppliers in an open travel ecosystem.
Mita Lim Swee Kok, Managing Director of ICE Holidays said:: “Our partnership with TA Network fits in with our goals to continually expand innovation and travel partnerships throughout the Asia Pacific area. This marks a significant milestone in our journey.”
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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