Manchester City and Etihad Airways launch community football projects in India

Wednesday, 27 Mar, 2024 0

Premier League champions Manchester City, with global partner Etihad Airways, is introducing a new community football initiative in cities across India.

The joint initiative will see City work in collaboration with Etihad, its charity City in the Community and NGO Magic Bus India Foundation.

They will help deliver health and life skills training for young people through football.

The project launches this April in three cities in the airline’s network: New Delhi, Kolkata and Bangalore, with more locations to follow.

This is the latest community collaboration between Manchester City and Etihad since the launch of the Official Partnership 15 years ago.

The initiative will be delivered by local NGO Magic Bus India Foundation who have partnered with the club on various initiatives since 2016, including an Etihad supported programme in Kolkata.

This engaged 2,000 young people with health and hygiene education through football.

To kick-start the initiative, Etihad will fly coaches from City in the Community to India to deliver football and leadership training to Young Leaders championing the projects.

The trainees will then put their skills into practice.

Tom Pitchon, Director of City Football Group’s global foundation, said: “We are proud to work with Etihad Airways to uplift the health and life skills of young people across India.”

“Etihad are a long-standing supporter of our community football impact.”

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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.

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