Marriott taps Amadeus for cloud-based CRS integration

Tuesday, 19 Nov, 2021 0

Amadeus inked an agreement with Marriott International to deploy the Amadeus Central Reservations System (ACRS) to help modernize Marriott’s reservation infrastructure.

Integrating the ACRS will eventually replace Marriott’s proprietary reservations system and expand its commerce capabilities, including enabling travelers to personalize their travels.

It will allow greater flexibility in choosing guest room attributes, and purchasing products like spa and golf when booking a stay.

The ACRS has been built to be able to integrate the hotel brands’ proprietary ecosystem, such as property management systems, loyalty programs, revenue management systems, data warehouses, and other third-party systems.

It will streamline it through a modern CRS platform.

Francisco Pérez-Lozao Rüter, President, Hospitality, Amadeus said: "We are excited to deliver our next-generation technology throughout Marriott’s portfolio. Adding Marriott to the global community of hotels supports our transformational vision and long-term investments to the industry.."

"We look forward to working with Amadeus and leveraging its CRS technology that will support our strategic vision to create a robust travel retailing platform for our guests and hotels," said Drew Pinto, Global Officer, Distribution, Revenue Strategy, Engagement Centers & Global Sales, Marriott International.

TravelMole Editorial Team

Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.

Located in the Mediterranean and connecting Asia and European continents that are separated by the famous Bosphorus, Türkiye is a...

Holiday Extras is the UK market leader in airport parking, airport hotels, worldwide airport lounges, destination car hire, airport transfers...

Family-owned Olympic Holidays has been arranging holidays to Greece, the Greek islands and Cyprus for more than half century. The company is unrivalled...

Local spices spike the fragrant air of Morocco. Cradled by the dunes of the Sahara, the Kingdom has been inhabited...

Ensuring our guests have an unforgettable experience while sailing with us is paramount; however, your health and safety remains our...

Princess Hotels & Resorts is a hotel chain specialising in holiday and urban hotels located in first class tourist destinations,...

Chargebacks911 offers scalable solutions that are customized for any business of any size in any industry. With the flexibility to...

The Detroit Metro Convention & Visitors Bureau (DMCVB) is the only organization that promotes metro Detroit regionally, nationally and...

In the heart of Europe, in one of the most innovative cities in the world, at the centre of business,...

Intrepid Travel is a world leader in sustainable experience-rich travel that has been taking travellers to discover the world’s most amazing places...