MSC Cruises’ travel agents platform MSC Book is marking its tenth anniversary with thank you gifts for the travel trade.
Nearly 120,000 travel agents globally are now registered to use MSC Book.
Since its introduction in 2014 agents have booked more than 10 million guests on MSC Cruises’ sailings.
Antonio Paradiso, Managing Director for the UK & Ireland said: “The travel agency community provides exceptional work and support for us.”
“We offer our heartfelt gratitude and thank all agents that have made MSC Book what it is today.”
“Our aim is to continue to grow with existing and new travel agencies and make MSC Book the ultimate tool in doing mutually successful business.”
The 10-year anniversary will see special digital gifts for agents who complete a short survey to help gather travel trade insights.
The online events for agents will be hosted by MSC Cruises’ country-based sales teams together with senior representatives from the company’s ecommerce team.
The home and promotions pages of MSC Book have been redesigned.
The cruise line says it is keen to respond to further feedback from travel agents to improve its functionality and make it easier for the travel trade to navigate.
