MSC Cruises USA has unveiled a new partnership with the Miami Dolphins.
The three-year partnership officially kicked off during the Miami Dolphins’ first home game and will feature a range of fan engagement activities including an official Dolphins Fan Cruise.
MSC Cruises will be the presenting sponsor of the Miami Dolphin’s 2018 regular season home game against New York Jets, and Dolphins’ fans can see a scale replica of the upcoming MSC Seaside at the Hard Rock Stadium before kickoff.
MSC Seaside arrives in Miami in December 2017 and becomes the first MSC ship christened in the US.
"As part of a sharpened focus on the US market, MSC Cruises is gearing up to introduce the innovative new MSC Seaside to Miami, so it is only natural that we have decided to collaborate with an American institution like the Miami Dolphins, representing one of the most loved teams not only by Miami residents but also football fans throughout the U.S. and worldwide," said Roberto Fusaro, president of MSC Cruises USA.
"MSC Cruises is redefining the future of cruising with next-generation ships such as MSC Seaside and appealing to a new audience in the US.
MSC will also deploy the recently launched MSC Meraviglia to North America from 2019.
The line will soon unveil a newly expanded terminal at PortMiami.
