NCL appoints UK marketing director

Sunday, 02 Nov, 2017 0

Norwegian Cruise Line has appointed Karen Sequeira as marketing and PR director, UK & Ireland, the Middle East and Africa.

It follows NCL’s recent restructure which saw Nick Wilkinson promoted to vice president and managing director UK and Ireland, the Middle East and Africa.

Sequeira joins from Azamara Cruises where she was head of marketing and PR.

She was previously director of marketing for Millennium & Copthorne Hotels, Europe.

Before that she spent five years at Carnival UK as well as time at Regent Seven Seas Cruises and Hurtigruten.

NCL said her appointment will further strengthen the marketing approach in each region.

Wilkinson said: "2018 is set to be a busy year with the launch of Norwegian Bliss, and with Karen’s experience and in-depth knowledge this will strengthen the brand, and we look forward to the support in our ever-increasing focus in these regions."

Sequeira will be based in the NCL Southampton office.

Moving forward, all sales and marketing activities for UK&I and MEA will be overseen by Nick Wilkinson who reports directly to Harry Sommer, executive vice president, international business development.

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Bev

Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.

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