New hotel technology from Sabre
Sabre Travel Network launched a new hotel technology platform that it says provides increased value to hoteliers, travel agents and customers.
The Sabre system is said to be the first GDS to offer hotel amenity information in the primary search screen, providing agencies more information earlier in the shopping process.
The customizable amenities column displays seven hotel features, such as high-speed internet access, allowing agents to more quickly match the attributes of a hotel with their customers’ needs.
The new hotel shopping platform also provides hoteliers access to new user-friendly, secure, internet-based tools to provide rate and feature updates.
“The new hotel availability screen allows us to more efficiently handle customer requests by easily identifying hotel features in the amenity column,” said Stu Austin, senior vice president of IT, Austin Travel. He added:
“With 20 amenities to choose from, like free airport shuttle, swimming pools, and free parking, we can tailor the amenity column in the shopping screen to the unique needs of each of our customer segments.”
The new platform, based on open systems technology, improves Sabre Connected agents’ access to rich hotel property information, while enhancing their ability to shop through over 60,000 hotels in the Sabre GDS.
“The Sabre system allows us to easily reach multiple channels and clearly merchandise our properties’ amenities without using price as the primary tool to grow bookings,” said Audrey Sieh, senior director of E-Distribution, Carlson Hospitality Worldwide.”
Report by David Wilkening
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