New look revealed for helloworld stores

Tuesday, 19 Nov, 2013 0

Looking like a marriage between a kids’ playgroup and an Internet cafe, Jetset Travel Group has revealed designs for new helloworld stores, now approaching 200 locations across Australia with a further 100 in the pipeline. A 77sqm concept store was showcased to delegates at the Melbourne Convention and Exhibition Centre as part of the 2013 JTG Owner/Managers Conference.

Rob Gurney, JTG CEO, says helloworld stores have been designed "to be bright, open and inviting".

"For example, every store will have areas for customers to conduct their own research should they choose to."

To align with the new-look stores, helloworld will introduce updated brand collateral and new advertising campaigns to reflect "its fresh, contemporary approach".

At the same time, Jetset Travelworld and Orbitz Worldwide have signed a 10-year Strategic Alliance Agreement, which provides JTG with access to Orbitz Worldwide’s global technology platform to power its new online offering, helloworld.com.au.

To complement JTG’s multl-channel approach, helloworld.com.au will include air, land, cruise and car options at launch.

The site will launch in late 2013 and will continue to evolve throughout 2014, with mobile applications, travel insurance and dynamic packaging functionality to be introduced in coming months.

JTG has also entered into a brand master licence agreement with American Express which will enable franchisees and members of helloworld to trade as a member of helloworld American Express.

below social share icons

Ian Jarrett

We understand the importance of personal touch We do things a bit differently at Eventsquid. We know that we could...

Chargebacks911 offers scalable solutions that are customized for any business of any size in any industry. With the flexibility to...

Consisting of the three Maritime provinces of New Brunswick, Nova Scotia, and Prince Edward Island as well as Newfoundland and...

From the beginning, ATI’s philosophy has been “innovation, not duplication.“ Developing specialized technology solutions to connect over 30,000 accommodation, attracti...

The Detroit Metro Convention & Visitors Bureau (DMCVB) is the only organization that promotes metro Detroit regionally, nationally and...

WANDERERS WELCOME to MISSISSIPPI Mississippi is a state for all those who are wanderers at heart. From lush, forested Appalachian foothills to...

ECOMMPAY is an international payment service provider and direct bank card acquirer, engineering bespoke payment solutions for clients worldwide. Our...

ITB Asia, Asia’s Leading Travel Trade Show, is an annually held B2B trade show and convention for the travel industry; it is designed...

The Oregon Tourism Commission, dba Travel Oregon, works to enhance visitors’ experiences by providing information, resources and trip planning tools...

Destination British Columbia (Destination BC) is a Provincially funded, industry-led Crown corporation that supports a strong and competitive future for BC’s...

Babble is a leading technology business that is reimagining how we do work. Founded in 2001, the company works with...

City Cruises is a leading operator of sightseeing, dining and charter services operating in London, York and Poole. We offer...

Princess Hotels & Resorts is a hotel chain specialising in holiday and urban hotels located in first class tourist destinations,...

Greater Fort Lauderdale’s assortment of adventures awaits you. Whether you want to relax on the beach as the sound of...

For over 18 years and over 106 completed events, the Travel & Adventure Show has connected over 2.5 million travel...

The Polish Tourism Organisation (Polska Organizacja Turystyczna – POT) is one of several dozen national tourism organisations operating in the...

This is Jersey. An island shaped by the sea where some of the most astonishing tides in the world circle...

Celebrating its 30-year anniversary in 2022, Regent Seven Seas Cruises® offers guests An Unrivaled Experience® with every luxury included. Carrying...