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New passenger service initiative by P&O Cruises
A new initiative in customer services has been developed by P&O Cruises in an attempt to raise standards of service for passengers across its five ships.
The ‘CRUISE’ programme aims to give “consistently excellent” standards of service during a cruise holiday through a set of seven core values, according to the line.
Nominations by passengers will ensure that crew members who “go the extra mile” in their day-to-day role will be recognised and rewarded.
Recognition will be given for crewmember of the month on each ship, based on the number of passenger nominations over each cruise. An outstanding performer of the year, chosen out of the monthly winners, will win a two-week cruise. Ship of the quarter will also be chosen based on service excellence and operational performance. A cash prize will go towards new/improved crew facilities on board.
Customer services director Linda Scard said: “In the increasingly competitive cruise market this initiative will build on existing high standards of service to ensure that passengers have a memorable time on board.
“The initiative will also be implemented amongst shore based staff, helping us to deliver even higher standards of pre and post cruise service. It’s so important to demonstrate a positive, caring and welcoming attitude at every opportunity, before, during and after the cruise.
“P&O Cruises service standards are already of a consistently high level but we want to make it exemplary. We also want to acknowledge the contributions from our staff and crew from the captain down to the cabin stewards.”
Report by Phil Davies
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