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New small destination marketing initiative unveiled
Off-the-peg multimedia destination treatment to maximize quality tourism potential
If you represent a small but interesting destination, it’s often difficult to get visibility.
Tourism marketing space appears to be dominated by big powerful organizations that can afford big marketing budgets and pay high fees and commissions to intermediaries.
The small boutique sustainable tourism consultancy, TotemTourism, appears to have come up with a workable solution which was tested all last year in Italy.
The off-the-peg destination treatment piloted in Romagna (the seaward half of Emilia Romagna in north Italy) provides a cohesive solution for:
- Local SME involvement
- Entrepreneur involvement,
- Big multisectoral partnerships.
- Massive co-operative advertising and marketing,
- FAM trips, source market selection,
- Benefits for the whole range of tourism stakeholders and much more.
Download a free copy of the multimedia magazine to get the idea: HERE
Would you like your destination to be as beautifully presented? With social media, web and direct marketing back-up?
The cost? Actually for the destination the initiative could even be sustainably profitable.
For more information and to be part of the next pilot contact: [email protected]
Latest Sustainable Tourism Report gets Rave Reviews, GET FREE EXECUTIVE SUMMARY AND REVIEW OFFER HERE
Green Growth Tourism Report special offer HERE
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