Norwegian Cruise Line launches new agent incentive

Travel agents will be able to earn points to go towards iPhones, GHD hair products and kids’ toys in a new reward scheme launched by Norwegian Cruise Line (NCL).

The NCL Freestyle Rewards initiative is aimed at supporting agents in the run-up to the relaunch of its cruise operations and allows agents to earn and collect points towards thousands of gifts or vouchers.

This latest initiative follows the recent introduction of NCL’s new travel agent portal and resource centre Norwegian Central and the new fly-cruise booking platform NCL Air.

Eamonn Ferrin, VP and Managing Director of NCL UK&I and MEA said: "We can’t stress enough how incredibly thankful we are for the commitment, hard work and loyalty our travel partners continue to show us at all times. 

"As we enter a new year that provides for novel opportunities for the travel business, we want to offer our valued partners another tool to help them capitalise on the great pent-up demand we see for our cruises, all while rewarding them for their continuous dedication."

Points are awarded based on different booking factors including stateroom category and cruise itinerary, encouraging agents to identify opportunities to upsell and maximise their point earning potential.

Agents have 40 days from booking date to claim their points, with rewards ranging from 200 points for a two- to six-day balcony cruise, to 800 points for voyages of seven or more days in The Haven by Norwegian. NCL will also run regular promotions and provide bonuses for specific booking types, enabling agents to earn even more.

With no cap on points, agents have "unlimited earning potential" and access to an online catalogue including the latest Apple iPhone, Canon digital cameras, GHD hair products, kids’ toys and books. Points can also be redeemed for gift vouchers for grocery shops, high street fashion brands, experiences or put towards a charitable donation. 

The points are available to agents as soon as they are earned and valid for up to 24 months.

All agents who register by 28 February 2021 will receive 50 bonus points to kickstart their membership. As an added incentive to enrol, the 500th, 1,000th, 1,500th and 2,000th travel partners to sign up will each get an additional 1,000 points.

Agents who register by the end of February will also be entered to win a seven-day fly-cruise for two to the Western Mediterranean onboard Norwegian Epic.

Further information on NCL Freestyle Rewards is available at nclfreestylerewards.com. Travel agents can apply for membership on the site or e-mail [email protected] to register for an account. 

By Louise Longman, Contributing Editor (UK)