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Online ‘rallying call’ for British Tourism Week
A dedicated website for British Tourism Week has been created as a ‘rallying call’ to the industry.
The www.britishtourismweek.com site has been unveiled less than two months in advance of the first British Tourism Week on March 12-18.
Stephen Dowd, chairman of the British Tourism Week executive council and chief executive of inbound tourism trade body UKinbound, says: “The launch of the British Tourism Week website is a rallying call to businesses and their employees from every part of the UK’s tourism industry, large and small, public and commercial.”
He added: “If we are to draw national and international attention to the size, value and importance of Britain’s 74 billion visitor economy, we must gain the support of transport and tour operators, travel agents and tourist boards, attractions and accommodation providers throughout the country.”
In addition to three national events that are the centrepiece of British Tourism Week – VisitBritains British Travel Trade Fair March 13-14), UKinbound�s 30th Anniversary Convention (March 14-15) and the Tourism Alliance Parliamentary Reception (March 12) – the calendar now includes the first London International Film Tourism Conference, the involvement of the business tourism sector, a photographic exhibition of Britain’s countryside and coastline at the.gallery@oxo, the SHINE Awards for Women in Travel, Tourism and Hospitality and a Regional Tourism Council and Members Conference in the South East of England.
As well as testimonials from national and regional tourist boards, Tourism Alliance, ABTA, Tourism Society and Reed Travel Exhibitions, www.britishtourismweek.com offers the facility to upload a message of support for the week and its goals.
*The next TravelMole Travel Industry Question Time on February 15 will bring together a panel of domestic tourism experts to discuss the value of British Tourism Week and debate hot topics concerning the domestic tourism sector.” Look out for further details on www.TravelMole.com
Report by Phil Davies
Phil Davies
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