Party Hard Travel launches Malta programme
Party Hard Travel is set to launch Malta as a new destination for 2022 in April
It marks the launch with a 10-day content creators’ takeover at the new Bora-Bora Ibiza Malta.
Up to 100 content creators and influencers will be hosted by Party Hard Travel during the takeover at the Bora-Bora Ibiza Malta, which opened on 31 March 2022.
The creators will experience the opening parties for the destination and different venues across the island, including Sky Club, Bora-Bora Playa Beach Club and the Med Asia Playa.
It will also mark the launch of Champagne Sessions with Ellie Sax and BTAY performing live at Bora-Bora Beach Club.
Party Hard Travel’s co-founder Nathan Cable said: “We’re giving content creators the chance to join us for the opening parties and be amongst the first to experience our newest Party Hard Travel destination.”
At the takeover, Party Hard is launching a new competition for a seven night party holiday for up to three guests including the Ultimate Events Package with VIP Upgrades.
Influencer activity is key to Party Hard Travel’s marketing strategy for 2022, with the launch of Party Hard TV on YouTube.
Natalie Swinburne, Trade Marketing Manager at Malta Tourism Authority said: “We are very excited that Party Hard Travel has introduced Malta as a new destination. Malta has a thriving nightlife scene, a huge calendar of events and festivals as well as year-round sunshine and plenty of outdoor activities.”
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