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Regent rolls out co-branding solution for travel agents

Monday, 21 October 20243 min read
Regent rolls out co-branding solution for travel agents

Regent Seven Seas Cruises is launching Regent Connect, the latest innovation from its travel partner programme Regent Elevate.

It will function as an end-to-end content co-branding solution for travel agents.

Regent Connect is geared to boost the marketing and sales efforts of agents.

Exclusive to Regent’s UK travel partners, the solution is free to use and supports agent-client engagement throughout the sales process.

Agents can visit RSSC.com/AGENT for more details.

“Regent Elevate was a game changer for our UK travel partners, and we are thrilled to expand the opportunities with Regent Connect,” said Paul Beale, VP Sales UK for Regent Seven Seas Cruises.

“Regent Connect is designed to boost travel agent marketing and sales, offering a simple, free co-branding solution that enhances client engagement and drives revenue.”

The cruise line’s travel partners gain access to co-branded marketing landing pages and a dynamic Regent website that shares real-time cruise availability and pricing.

The programme consists of two interconnected parts: instant co-branded marketing landing pages sharing Regent ‘’content experiences’ that travel partners can use to inspire clients.

Secondly, there is a dynamically co-branded Regent website to drive conversions.

Clients receive real-time access to cruise availability, pricing, as well as calls to action that drive leads directly to the travel agent.

The new service is powered by technology from Approach Guides.

“Singularly focused on supporting travel agents, Regent Connect is as powerful as it is easy to use,” said Jennifer Raezer, co-founder and CMO of Approach Guides.

The service is available immediately for UK-based travel agents, who can get started by co-branding their first content experience by going to inspires.to/regent (no login required).

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