Riyadh Air picks SabreMosaic for AI-powered retailing

Monday, 14 Oct, 2024 0

New Saudi airline Riyadh Air will adopt SabreMosaic to kick off its retailing when it launches its inaugural flight next year.

It enables the airline to operate on offer- and order-based technology across the entire retail spectrum from its first day of operations in 2025.

Powered by Sabre Travel AITM and utilizing Google’s Artificial Intelligence (AI) and Machine Learning (ML) toolkit, SabreMosaic uses smart customer segmentation and intelligent.

Riyadh Air will deploy SabreMosaic Air Price IQ, Ancillary IQ, Bundle IQ, and Upgrade IQ to manage dynamic offers.

Riyadh Air will also use SabreMosaic Continuous Revenue Optimizer for continuous pricing, making it the first airline in the world to operate without traditional fare filing and booking classes in the direct channel.

“We are excited to partner with Riyadh Air as they become the first airline to operate entirely on offer- and order-based technology,” said Darren Rickey, SVP, Global Airline Sales and Account Management, Sabre Travel Solutions.

Sabre introduced the SabreMosaic offer and order retailing platform for airlines earlier this year.

Learn more about : Sabre ( Asia Pecific )

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TravelMole Editorial Team

Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.

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