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Rooms for 90 minutes to watch World Cup
Travelodge is to let football fans book rooms for 90 minutes for £10 so they don’t miss England World Cup games.
The deal is aimed at an estimated nine million commuters on the road who would otherwise be likely to miss crucial matches.
The 90-minute reservations will be available at more than 150 roadside properties in England, Scotland and Wales during England World Cup games, including quarter finals, semi-final and the final should the team reach that stage.
The budget chain’s research of 1,000 people found that a quarter of UK motorists will be driving for at least one of the England group games. Thirty two per cent said they would take a diversion to a pub showing football, 19% would go to the nearest friend or relative’s house, and 2.9 million would watch through the window of TV retailers.
More than 30% said they would dash home no matter what. Penalty points, road rage or other hazards would be ignored as motorists admitted speeding was the preferred option.
Ninety three per cent saids listening to games on their car radio was no substitute for sitting in front of the TV.
Travelodge operations director Kyle Rowe said: “We know the nation will be doing everything possible to view the England games. with so many fans on the roads during this time, we believe our promotion would be an ideal solution.”
Report by Phil Davies
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