San Diego Tourism launches immersive mural art experience
The San Diego Tourism Authority (SDTA) has joined hands with Tripadvisor to attract art-loving visitors to San Diego.
The innovative art installation and augmented reality filter runs through April 30,
“The Sunny Side of Things,” a first-of-its-kind immersive mural art campaign.
Created by Tripadvisor’s in-house content studio Wanderlab for the SDTA, the street murals were hand-painted/
There are the work of San Diego artists Channin Fulton (New York Mural), Hanna Gundrum (Los Angeles Mural) and Phoebe Cornog (Chicago Mural).
Each of the murals provide a unique view into culture, beaches, attractions and outdoor activities.
By scanning QR codes, viewers can unlock different experiences of San Diego.
Through the QR codes, visitors are invited to enter to win the San Diego Sunshine Kit Sweepstakes.
The San Diego Sunshine Kit showcases local companies with SoCal flair and sustainable practices.
It also includes tickets to experience San Diego’s attractions with admission to the San Diego Zoo, LEGOLAND California and Petco Park.
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Learn more about : San Diego ( N. America )
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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