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Shangri-La works on being a better citizen
HONG KONG – Shangri-La Hotels and Resorts has launched a two-year development strategy to enhance its corporate social responsibility activities.
A corporate CSR Committee, spearheaded by the group’s chief operating officer, Symon Bridle, will focus on five key areas: the environment; employees and the community; health and safety; supply chain management; and stakeholder relations.
In the area of environmental sustainability, the group’s focus is primarily in five areas: climate change; ozone depletion; water use management; waste disposal management; and indoor air quality.
Shangri-La is ramping up energy conservation initiatives so that it will reduce 2006 group wide energy consumption figures by 12 percent by the end of 2008. Currently, the group practices a wide array of environmentally friendly measures including fitting all guestrooms with water saving devices in taps and showers as well as using energy-saving lamps in more than half the group’s guestrooms.
The group is also working on reducing carbon dioxide emissions per room night by 6.7 kg, as compared to 2006 figures. Shangri-La has three broad methods for reducing emissions of greenhouse gases: through existing systems and processes; the use of new technologies and alternative energy sources; and by building more efficient buildings.
Other measures cover establishing food safety benchmarks with the HACCP (Hazard Analysis and Critical Control Point System) certifications, developing and maintaining a safe and healthy environment for guests and employees, and supporting programmes such as Care for Children, a Beijing-based organisation, which provides foster care programmes for needy and abandoned children in China.
Within its resorts, it also supports promotion of biodiversity and conservation practices. The Nature Reserve at Shangri-La’s Rasa Rica Resort in Sabah, Malaysia, is the first and only one of its kind in the state and includes a rehabilitation centre for baby orang utans. Shangri-La’s Barr Al Jissah Resort and Spa in Oman has a dedicated Turtle Ranger to raise awareness of the country’s endangered sea turtles through guest education. A coral garden-replanting project plays a central role in marine conservation at Shangri-La’s Fijian Resort and Spa, Yanuca Island.
Corinne Wan
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