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Social media round-up
This week the British weather resembles something…well, a bit more British, compared with last week’s arctic conditions. But before you battle the wind and the rain, grab a cup of tea and take five minutes to read this week’s Siren Communications’ social media round up.
This week Twitter has sparked a war of the languages. French language gendarmes have declared that the French nation must now refer to the infamous social network icon Hashtag as ‘mot-diese’ to stop the English language further infiltrating their mother tongue. #zutalors!
Two pilot projects have been launched this week to teach children the importance of safe guarding their personal information on social networking sites. The lessons will teach pupils how to be selective with the information they chose to share and tweet. #can’tgetthatback
Brazil has gone all creative with its installation of mosaic style QR codes decorating buildings, coins and clothes. Tourists simply download the app, take a snap of the code and they then have a wealth of information and directions to nearby attractions and locations. The information is available in Portuguese, Spanish and English.
Blackberry has unveiled its latest phone – a button free, touch screen that will rival the iPhone, in a last-ditch attempt to keep a hold on the consumer market. According to chief executive Thorsten Heins this is not the finish line for BlackBerry but rather the starting line. #watchthisspace
It has been revealed that British Airways is among the top 10 most popular Airlines on Ywitter, in 9th place with 300,000 followers. Air Asia is leading the popularity chart with 724,622 followers.
And finally…
Today it has been reported that by placing an official hashtag at the beginning of a television show, audience savvy producers can increase Twitter conversation by up to 63% thanks to the rise in ‘dual screeners’.
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
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