Sustainable tourism masterclass for top London green hotel - TravelMole


Sustainable tourism masterclass for top London green hotel

Tuesday, 30 Jan, 2012 0

WATCH FREE HONEY VIDEO

2011/2012 AA Eco-Hotel of the year to host fifth sustainable tourism masterclass

The hotel, whose motto is "to walk softly on the planet.", claims a long list of eco-initiatives. In 2009, the hotel became the first in London to install half a million honey bees on its roof as a response to the decline in the numbers of British honey bees.

Other initiatives at the Lancaster included the hotel cutting its landfill waste by 50% and a reformed purchasing policy.  The recent £10 million refurbishment encompasses state-of-the-art equipment in the kitchens, with a specific focus on becoming as green as possible.  For example, dishwashers with integral heat exchanger pumps, which reheat the water coming into the machines thereby saving energy.

Lancaster London also actively encourages guests to engage in eco-friendly practices, from reminders to turn off taps, to providing jogging maps of Hyde Park.  The hotel has also been heavily involved with local charities including raising £2,443 for the homeless campaign SleepSmart, £1,447.62 for Hospitality Action, and £3,280 for Let’s Go Let’s Grow, in the past 12 months.

The Lancaster follows other top luxury green London hotels including  the Zetter and Number One Aldwych hosting the masterclass in recent years.

The latest presentation team members announced for the 16 March sustainable tourism masterclass are:

  • Professor Stefan Gossling – contributing author to the 4AR of the IPCC and world authority on tourism and climate change
  • Richard Hammond – the UK Guardian’s former eco travel correspondent. He is the editor of Great Escapes (Rough Guides 2010), Clean Breaks  and the founder of online green travel holiday website http://greentraveller.co.uk.
  • Mark Watson – new director of global tourism campaigning organisation Tourism Concern
  • The total presentation team will number some 6 presenters, other names will be announced shortly

Earlybird discounts still available HERE

Subjects so far announced are:

  • Certification (of sustainable tourism, emissions and eco-friendliness)
  • Voluntourism (how much does the practice benefit intermediaries and how little, destinations)
  • Mainstreaming (of sustainable tourism for destinations to gain more benefits and more value-added for both destinations and visitors)
  • Authenticity (clients are demanding higher levels of both authenticity and differentiation in destinations)
  • Global warming (mitigation of effects, adaptation to effects, cost/benefit of emissions-related taxes and carbon-minimal destinations)
  • Other issues that will certainly be discussed are: all-inclusivess ("how can they be sustainable by nature?") social media for sustainable tourism ("are they natural partners?") can big shareholder-owned organisations really be sustainable (can smaller companies be more ethical?) and there will certainly be some wild cards.

So that all the important subjects packed into the day can be dealt with fully and satisfactorily and leave time for discussions and networking, the 12 hour intensive masterclass will include lunch, supper, and pre and post event information.

The masterclass is kept to a maximum of 25 participants to provide in depth understanding and discussions of this complex and substantial opportunity. The package cost includes full information pack, networking luncheon and supper: £500 per attendee.

Save £200 book here NOW

Sustainable Tourism Masterclasses have been held for the last four years and have attracted full houses of attendees and top speakers of global repute.

A full synthesis report is circulated to all attendees and all attendees are both invited to join the masterclass network and the closed online group.

The Sustainable Tourism Report Suite 2012 is supported by: ITB Berlin, Discover Ltd.,Club Med, Innovation Norway, Thomas Cook Ltd., FourBGB, Cape Town Tourism, Bord Failte, Royal Caribbean Cruise Lines, Green Tourism Business Scheme, MCI Business School Innsbruck

Sustainable Tourism Report Suite more info :  HERE
 



Related News Stories:  



 

profileimage

Valere



Most Read

Bubba O’Keefe on Clarksdale’s Vibrant Music Scene

Commemorating Elvis and Embracing Tupelo’s Culture with Jennie Bradford Curlee

Craig Ray and the Expansion of the Blues Trail

Presenting Mississippi’s Cultural Trails with Katie Coats

Robert Terrell: A Journey Through BB King’s Influence

Rochelle Hicks: Celebrating Mississippi’s Musical Legacy

Exploring Jacksonville with Katie Mitura: The Flip Side of Florida

Tricia Handley-Hughes of Inteletravel announces the location for the TravelQuest 2025 conference

Insights from James Ferrara on Inteletravel’s Growth and Future

Tricia Handley-Hughes on Inteletravel’s Growth and Challenges

Tony from Gatto’s Pizza on Columbus’s Unique Pizza Trail

Sophia Hyder Hock on Global Social Inclusion in Tourism
TRAINING & COMPETITION

Our emails to you has bounced travelmole.com Or You can change your email from your profile Setting Section

Your region selection will be saved in your cookie for future visits. Please enable your cookie for TravelMole.com so this dialog box will not come up again.

Price Based Country test mode enabled for testing United States (US). You should do tests on private browsing mode. Browse in private with Firefox, Chrome and Safari

true