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Asia Pacific
Thailand reaches out to international meetings
The Thailand Convention and Exhibition Bureau is rolling out a global marketing campaign, accompanied by special promotional packages, designed to help corporate buyers sell Thailand as a MICE destination.
The campaign is designed to help Thailand achieve a 2014 target of 987,000 MICE visitors from abroad, with revenues projected at $3.2 billion, up 5% and 10%, respectively, over 2013 projections.
Thailand’s strategic location at the heart of Asia, together with convenient facilities and infrastructure, offer visitors a choice of venues in five "MICE Cities," Bangkok, Pattaya, Phuket, Chiang Mai and Khon Kaen.
Six international airports connect to 190 destinations worldwide with over 500 flights per day, and nine conference and exhibition venues offer a combined total exhibition space of 222,984 square meters.
ICCA ranked Thailand first worldwide in number of international meetings, and UFI ranked it first in number of international exhibitions.
To learn more about Thailand Convention & Exhibition Bureau please go to http://www.myprgenie.com/company/profile/thailand-convention-and-exhibition-bureau..
Cheryl
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