Travel Counsellors pulls out of Australia after more than a decade - TravelMole


Travel Counsellors pulls out of Australia after more than a decade

Saturday, 14 Dec, 2020 0

Travel Counsellors is to exit Australia after 13 years following the near total collapse of the market in 2020.

Chief Executive Steve Byrne said the move was among a package of measures to ‘support the long-term strategy and future growth ‘ of the company.

Travel Counsellor franchisees in Australia will become part of rival Australian agency, Express Travel Group, with the transition set to take place on February 1.

Australian agents have endured a torrid 2020 – arguably far worse than the UK – with international and domestic state borders closed for most of the year. Australians have had to seek permission from the Government to leave the country, with most applications knocked back.

In similar vein to ABTA, travel agent trade association AFTA spent months appealing for sector-specific support. It finally saw some success earlier this month with the government allocating $128 million for the travel industry.

Explaining the exit from Australia, Byrne said: "Since the start of the pandemic, Travel Counsellors has been quick to react and adapt both financially and operationally, with the company embarking on a package of measures to support our long-term strategy and future growth, which has led to this transition decision.

"We have taken great care to source the right business partner for our people in Australia, and in doing so have found Express Travel Group share our core values, which are based on showing care, providing outstanding levels of personal service to customers, and feature a strong organisational culture centred around putting people at the heart of everything they do."

Unlike Australia, Byrne said the UK business was ‘showing strong signs of growth’ with bookings in December rising to 60% of pre-Covid levels.

Some individual agents has even experienced a rise in sales, he said.

"More than ever, customers are seeking and appreciating trusted travel advice, guidance and care from an experienced travel expert when making their future travel plans," Byrne said.



 



Most Read

Tony from Gatto’s Pizza on Columbus’s Unique Pizza Trail

Sophia Hyder Hock on Global Social Inclusion in Tourism

Sustainable Tourism: Don Welsh on Community Values and Global Collaboration

Jane Cunningham: Enhancing European Engagement in Tourism

Kristin Dunne: Navigating Destination Strategy

Revolutionizing Mobile Connectivity: Boris Bijlstra on HUBBY eSIM

Capturing Glasgow’s Vibrancy: An Interview with Susan Deighan, Chief Executive of Glasgow Life

Lebua Hotel & Resorts: Rajan Khurana on Hospitality and Bangkok’s Charms

Sustainable Tourism and Growth: Insights from Chiravadee Khunsub from Tourism Authority of Thailand

Revolutionizing Travel: SmartSIM USA’s Dale Takio Unveils the Power of E Sims

TravelMole Interview with Hishan Singhawansa, Deputy CEO of Cinnamon Hotels & Resorts, Sri Lanka

Unveiling the Essence of Magari Tours: A Dive into Authentic Italian Experiences
TRAINING & COMPETITION

Our emails to you has bounced travelmole.com Or You can change your email from your profile Setting Section

Your region selection will be saved in your cookie for future visits. Please enable your cookie for TravelMole.com so this dialog box will not come up again.

Price Based Country test mode enabled for testing United States (US). You should do tests on private browsing mode. Browse in private with Firefox, Chrome and Safari