Travelodge finds new operators for hotels
Travelodge has offloaded 38 of 49 hotels it identified as surplus to its requirements last October and it is continuing to search for new operators for the remaining 11.
The budget hotel chain said it had shifted seven hotels to motorway services provider Moto, which will operate them under a new franchise contract. Travelodge has signed franchise contracts with individual operators for 13 other hotels.
The hotels will be transferred to the new owners but will continue to be operated and managed by Travelodge.
A further 18 hotels and the majority of staff have transferred to new owners, including Best Western, Ibis and Metro Inns, however two of the properties under new ownership are to be converted into student accommodation and two others will become events and meeting rooms venues and staff accommodation for JCB.
Existing bookings at these hotels have either been transferred to adjacent Travelodge hotels or will be honoured by the new operators.
Fifteen members of staff will be affected by the four hotel closures. Travelodge said it was trying to redeploy them but that the new business owners may take on staff members.
Commenting on today’s announcements, Travelodge CEO Grant Hearn, said: "It is great news that we have been able to find new operators and introduce franchise contracts for the majority of these hotels. We were always confident that we would secure a future for these properties and the deals that have taken place just demonstrate the huge strength of the Travelodge brand and the success of our operations model."
"Going forward, we are very excited to continue to grow our business, strengthen our product offering and make Travelodge the best value hotel chain in the UK.
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