United Kingdom
United States
Asia Pacific
Travelpayouts launches metasearch and cashback concept
Travelpayouts, a digital partnership platform, is set to launch its first consumer-focused service – named ‘WayAway’ – to help US travelers secure cheap flights with cashback.
For a decade,Travelpayouts has been a B2B solution offering travel brands a marketplace to get distribution and monetization via an affiliate model.
The platform has over 300,000 affiliate partners worldwide and more than 90 travel advertisers, including Booking.com, BlaBlaCar, GetYourGuide, Viator, and others.
With this new project, Travelpayouts steps into the US consumer market.
‘WayAway’ itself works as a flight aggregator that provides travelers with the best available rates on airline tickets – and will be available for desktops and via an app.
Its search finds the best option for specific travel dates by comparing airfares offered by all major US and global airlines as well OTAs.
Following a subscription economy trend, it will introduce a paid-membership plan called ‘WayAway Plus’ offering cashback reimbursement on all travel deals.
“To create WayAway, we leveraged years of experience in travel tech” Ivan Baidin, the Chief Executive of Travelpayouts, said.
“We’ve been helping travel content creators monetize their blogs and applications. There are always commissions and incentives behind the displayed price, so we decided to share these perks with travelers”.
‘WayAway Plus’ members can benefit from cashback for all travel-related purchases such as airline tickets, hotels, rental cars and more.
Travelpayouts will open up dozens of offers previously available only to travel professionals for ‘WayAway Plus’ subscribers.
“Among our very first deals, we have cashback provided by well-known brands including Booking.com, Rentalcars, Viator and others.” Baidin added.
Users can withdraw cashback money using PayPal.
“We understand that price comparison alone wouldn’t be enough in such a competitive market as travel search is in the US. So we decided to spice it up with the feature Travelpayouts does the best.”
WayAway’s monetization is based on a revenue share model and a membership plan.
For a limited time users can sign up for the first year of WayWay Plus for 50% off its normal $100 price.
Related News Stories:
Ray Monty
Kittipong Prapattong’s Plan for Thailand’s Tourism Growth: Taxes, Visas, and Campaigns
James Jin: Didatravel’s Journey from China to Global Reach and the Impact of AI on Travel
Darien Schaefer on Pensacola’s Evolution: From Small Town to Global Destination
Florida Tourism’s Next Frontier: Dana Young on Expanding Beyond the Classics
Patrick Harrison on Tampa Bay Tourism’s Resilience and Marketing Strategy
Bubba O’Keefe on Clarksdale’s Vibrant Music Scene
Commemorating Elvis and Embracing Tupelo’s Culture with Jennie Bradford Curlee
Craig Ray and the Expansion of the Blues Trail
Presenting Mississippi’s Cultural Trails with Katie Coats
Robert Terrell: A Journey Through BB King’s Influence
Rochelle Hicks: Celebrating Mississippi’s Musical Legacy
Exploring Jacksonville with Katie Mitura: The Flip Side of Florida
Dozens fall ill in P&O Cruises ship outbreak
Turkish Airlines flight in emergency landing after pilot dies
Boy falls to death on cruise ship
Unexpected wave rocks cruise ship
Storm Lilian travel chaos as bank holiday flights cancelled