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TUI River Cruises hails record sales following Nile cruises launch
TUI River Cruises just reported its best day ever of sales across its portfolio, with a 170% increase in bookings year on year.
Last week on 2 August, the river cruise line reported a big uplift across all four seasons that are currently on sale.
Summer 2024 and winter 2024 saw the most growth, with TUI River Cruises’ latest addition, Legends of the Nile proving to be the most popular itinerary.
Last month, the cruise line added Nile cruises to its collection with a fully refurbished five-star ship, TUI Al Horeya.
The ship will operate seven-night, all-inclusive round-trip sailings from Luxor starting in winter 2024.
The Magical Danube and Rhine Explorer itineraries were the next most popular choice, it said.
Chris Hackney, MD at TUI River Cruises said, “We were confident that our customers would love our latest offering in Egypt.”
“Our teams have worked really hard to ensure we’ve got the best product, destinations and friendly service on board our ships.”
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