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Visit Tampa Bay rolls out new branded craft beer
Visit Tampa Bay’s newest beer is ready to drink.
Created in partnership with a local craft brewery, the destination marketing organization’s latest lager, Captain’s Courage has launched.
Visit Tampa Bay enlisted the expertise of Hidden Springs Ale Works to create the beer with a sweet citrus blossom honey flavor.
It is the first partnership with Hidden Springs but Visit Tampa Bay’s third partnership with a local craft brewery.
Craft brewing has a storied history in Tampa dating back to Florida’s first brewery in 1897.
Hidden Springs Ale Works launched in 2015 and has over 20 beers.
Josh Garman, co-owner, and head of production for Hidden Springs Ale Works said: “This beer captures the essence of Tampa Bay and we’re proud to spread a little bit of Florida sunshine with every sip.”
“Careful consideration went into every part of the development of the beer, from the sourcing of ingredients to the art on the can,” said Santiago C. Corrada, president and CEO of Visit Tampa Bay.
“Innovative campaigns such as Captain’s Courage give visitors and locals a chance to experience the Tampa Bay Effect in a new way.”
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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