Visit Tampa Bay showcases Hispanic heritage with dating reality series

Saturday, 13 Sep, 2022 0

Visit Tampa Bay, Film Tampa Bay, VISIT FLORIDA and Odyssey Studios, announce the premiere of its new unscripted reality series “Meet My Abuela” on September 15

It kicks off Hispanic Heritage Month.

The unscripted series is a groundbreaking shift in tourism marketing highlighting Tampa’s Hispanic cultural heritage and showcase the destination to potential travelers.

“Meet My Abuela” features real-life romantic scenarios in which optimistic couples must follow Hispanic tradition and receive permission from their grandmother to make their relationship official.

Set against a Tampa Bay backdrop, the cast members experience Tampa Bay’s thriving culinary scene, sparkling waterfronts and vibrant culture.

Abuela crashes the date to determine if the relationship sinks or swims.

“Tampa Bay’s strong Latin culture is displayed and engrained in the foundation of our destination,” says Santiago C. Corrada, President and CEO of Visit Tampa Bay.

“Meet My Abuela’” not only exhibits the allure of Tampa Bay to the Hispanic and Latin American travelers, but it also showcases our exceptional destination.”

The series layers culture and comedy into a snappy dating show spotlighting the rich Latin history of Tampa Bay.

The 15-minute episodes make up a first-of-its-kind series that provides an engaging new marketing model for destination branding efforts.

Streaming initially on Vix (the largest Spanish language streaming service), Vizio, XUMO and YouTube, the show takes a fresh approach in marketing to the Hispanic audience.

Click here for a sneak peek of “Meet My Abuela”.

Ray Monty

Air Transat is Canada’s number one leisure airline. It flies to some 60 international destinations in more than 25 countries...

Our leadership is bold. Our agility thrives on open innovation and we embrace the new, whether it’s diversity, trends, challenges....

Local spices spike the fragrant air of Morocco. Cradled by the dunes of the Sahara, the Kingdom has been inhabited...

Chargebacks911 offers scalable solutions that are customized for any business of any size in any industry. With the flexibility to...

We are the UK’s leading Canada travel experts Canadian Affair Company Information Founded in 1995, Canadian Affair offers an...

ABOUT THE PHILIPPINES Mabuhay! Welcome to our archipelago of 7,641 islands where there are endless beaches, lively and fashionable cities,...

In 2024, The Red Sea will be ready to welcome 300,000 guests in line with the completion of 16 hotels...

Take your clients’ vacation to the next level at Universal Orlando Resort™. With three amazing theme parks – Universal Studios...

The Polish Tourism Organisation (Polska Organizacja Turystyczna – POT) is one of several dozen national tourism organisations operating in the...

Consisting of the three Maritime provinces of New Brunswick, Nova Scotia, and Prince Edward Island as well as Newfoundland and...

Our Mission Ecommerce has transformative powers, and we believe everyone should be able to take part. But outdated solutions and...

Travel specialists founded the company in 1999 as AC Tours. Since then we have grown and expanded to incorporate four...

ITB Asia, Asia’s Leading Travel Trade Show, is an annually held B2B trade show and convention for the travel industry; it is designed...

Hilton is a leading global hospitality company with a portfolio of 22 world-class brands comprising nearly 7,300 properties and more than 1.1 million rooms, in...

Located in the Mediterranean and connecting Asia and European continents that are separated by the famous Bosphorus, Türkiye is a...

We understand the importance of personal touch We do things a bit differently at Eventsquid. We know that we could...

The Oregon Tourism Commission, dba Travel Oregon, works to enhance visitors’ experiences by providing information, resources and trip planning tools...