Want cruise advice? Ask a teenager

Friday, 21 Jun, 2007 0

Royal Caribbean International says it is taking its award-winning teen program to the next level, creating the cruise industry’s first Teen Advisory Board.

“By involving teens in the programming development process, the cruise line is poised to provide a dynamic, organic and authentic vacation experience for teens, created by teens,” says the company.

New teen ice-breakers to be rolled out fleet-wide in the near future will include musical instruments onboard for jam sessions and two themed entertainment experiences.

Popular socializing activities such as Dance Dance Revolution and competitive Nintendo Wii video gaming will be incorporated into the teen program.

Throughout the cruise, teens can stay informed of special activities, network with their peers, and arrange their own get-togethers through relevant communication channels.

Teen-only dining in the Windjammer Café will give young travelers a chance to share the dining experience with their peers.

“Sure to be a hit is the new 4,000 foot-long Dragon’s Flight zip-line on Labadee, Haiti – the line’s private destination – where they can soar 200 feet above the lush tropical landscape,” says Royal Caribbean.

“Teens are more travel-savvy than their parents were at their age and they actively participate in the planning of the family vacation. The Teen Advisory Board is a logical next step for us to enhance what already is widely recognized as the premier vacation for families,” said Alice Norsworthy, senior vice president of marketing.

The Teen Advisory Board grew out of a study commissioned by the line to analyze teens’ vacation travel practices and preferences. The study revealed teens want to explore the world, experience cultures and try new activities that help shape their long-term identity.

Report by David Wilkening

David

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